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Christmas Delivery

The pandemic and the advent of darker nights created a surge in demand for our lights. Each one is hand-built to order in our Aylesbury factory. There is a limit to the number we are able to build each day, and with the festive season well underway we are now in the position that all of our pre-Christmas availability is taken. New orders will be built and delivered in January and February.

Alex Pratt OBE, Founder


Our Three Best Reading Lights

High Definition Floor Light

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High Definition Floor

Perfect for you if...

  • You're an avid reader
  • You enjoy a hobby with fine detail
  • You have an eye condition
  • You want the best possible light


Suitable For

  • Reading books
  • Reading larger publications (magazines, newspapers)
  • Hobbies involving colour (artwork, needlework)
  • Hobbies requiring wide beam (music, jigsaws)
  • Eye conditions(AMD, Cataracts, Glaucoma)
From £399.99
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High Definition Table Light

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High Definition Table Light - Heavyweight

Key Features

  • Cutting edge LED technology
  • Closest to natural daylight
  • Adjustable beam width
  • Intuitive dimming function
  • Even small print is crisp and clear


Suitable for

  • Reading books
  • Reading larger publications (magazines, newspapers)
  • Hobbies involving colour (artwork, needlework)
  • Hobbies requiring wide beam (music, jigsaws)
  • Eye conditions(AMD, Cataracts, Glaucoma)
From £349.99
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Alex Floor Light

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Alex Floor Light Black

Key Features

  • Energy efficient LED
  • Close to natural daylight
  • Wide beam pattern
  • Fully dimmable
  • Bright, white light beam


Suitable for

  • Reading books
  • Reading larger publications (magazines, newspapers)
  • Hobbies requiring wide beam (music, jigsaws)
From £299.99
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The Serious Difference

  • 30 Day Trial

    30 Day Risk-Free Trial

    Free UK Mainland Collection

  • Great Britain

    Hand-Built in Great Britain

    Made in Aylesbury

  • Daylight Wavelength Technology

    Bring Daylight Indoors

    Daylight Wavelength Technology™

  • 5 Year

    5 Year Warranty

    Peace of Mind

Customer Reviews

  • 5 stars

    To say I am delighted with my Alex LED light is a serious understatement. It has made my life so much more pleasurable.

    Mr & Mrs Whichello, Bucks

  • 5 stars

    So pleased with my brilliant, dimmable HD light - ordered a second one for another room!

    Mrs Sales, Kent

  • 5 stars

    Thank you for the High Definition Floor Light. I now sit and read in the evenings in a pool of pure daylight.

    Dr Ahern, Ceredigion