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See the difference

The same page. Only the light changes.

Below is one page, lit two ways. Drag the handle from an ordinary bulb to a Serious Light, and watch the words sharpen and the colour come back.

Drag the circle left or right to compare.

Ordinary bulb A Serious Light

The garden held the last of the light. She read on, the page steady under her hand, working down through the small type at the foot of the page, and for the first time that week she forgot the time entirely.

Both sides show the same words. The only thing that changes is the light falling on them.

See it for yourself

Why it happens to all of us

Reading should not be this much work.

For a lot of people, reading slowly turns into work. The small print gets held up to the window. The seed packet is carried to the back door. The crossword waits until morning. None of it feels dramatic, and most never think to blame the light.

Eyes ask for more light as the years go by, about three times as much at sixty as at twenty, and most rooms have never kept up. Far more of this is the light than anyone tends to say. You do not have to take any of it on faith. Here is the proof, in your own hands.

See for yourself

The closer you look, the bigger the difference gets.

Three small tests. Try each one.

?Navy
?Black

Two balls of wool, two different colours. Under an ordinary bulb, can you tell them apart?

Navy or black? The question every wardrobe and sewing box knows.

Ordinary bulb A Serious Light

One tablet twice daily

Take with food. Do not exceed the stated dose. Keep out of the sight and reach of children. Store below 25°C. Read the enclosed leaflet before use.

The small print on a medicine bottle, at arm's length.

Ordinary bulb Scarlet Sage Delphinium
A Serious Light Scarlet Sage Delphinium

Under an ordinary bulb, the red turns brown and the blue goes flat.

The same book in the same chair: dim and hard to read under an ordinary lamp on the left, bright and clear under a Serious Light on the right

Nothing about the book changed. Only the light.

This is a photograph on a screen. On real paper, under a real lamp, the difference is bigger still.

Why it happens

Three plain reasons.

1

More light reaches the page.

As a rule of thumb, the eye needs about three times as much light at sixty as it did at twenty. Most rooms are still lit for younger eyes.

2

The full spectrum of daylight.

An ordinary bulb leaves out the deep reds and blues. Daylight Wavelength Technology™ puts the whole spectrum back, so contrast returns and black reads as black.

3

The beam on the page, not the eyes.

The light is aimed down at the words where you are reading, not out across the room. You get the brightness without the glare.

Side by side

An ordinary lamp, and a Serious Light.

The same room, the same book. Here is what actually changes.

An ordinary lampA Serious Light
The spectrumMisses the deep reds and bluesThe full spectrum of daylight
Black on the pageLifts to a tired greyReads as true black
ColourFlattened, navy looks blackTrue, navy looks navy
The beamSpills across the roomAimed at the page, where you read
On the pageOne dim poolUp to twelve times a 60-watt bulb

One more thing about light

Light is the first thing, not an afterthought.

Every living thing runs on light. Plants turn it into food, and the rest of us live off that, right down to the chemistry in our cells.

So it is strange how little thought most people give to the light they read by. And the part you can see is only half of it. Research keeps finding that light, including the wavelengths your eye never registers, plays a part in sleep, in mood, and in the body's daily clock. We make a light for reading, and a clear page is the promise we keep. The science is simply a reason to take light more seriously than most people ever do.

What they love

It is like being given a new set of eyes. I bought my second one a week later for my husband.

Mrs Hurford, Lincolnshire · Verified review

4.9

Rated on Feefo out of 5, from 11,740 verified reviews

500+

Opticians recommend Serious Readers to their patients

90 days

Home trial on Original and Pro, 30 days on the rest. Full-size lights collected free.
Alex Pratt OBE, Founder of Serious Readers

Forty years on, we still make nothing but reading lights. See the difference for yourself, then read by one in your own chair before you decide. Alex Pratt OBE, Founder

Start your home trial

Read by one in your own chair. If the page is not clearer, send it back and we collect it, free.
Or call us on 0800 032 9366.

Which light is right for you

No two pairs of eyes are the same.

A prescription that fits everyone fits nobody. So there is a range, not a single light, and each one can be set up around how and where you read.

Take the 60-second check

Answer a few questions about how and where you read. We will point you to the light that suits your eyes and your chair.

Take the Visual Comfort Check

Prefer to skip the questions?

Most readers begin with the HD Original. Full-spectrum daylight, a beam you shape around your book, and a dimmer that remembers where you left it.

See the HD Original

The range runs from £74.99. For something your eyes rely on every evening, for years, that is a fair price, and a good deal lower than most people expect.

Questions, answered

The things people ask first.

How does the home trial work?
Read by one in your own chair. If the page is not clearer, send it back and we collect the full-size lights from your door, free. You have 90 days with the Original and Pro, and 30 days with the Essential and ROAM.
Which light is right for me?
Most readers start with the HD Original. If you would like to be matched in a minute, take the 60-second Visual Comfort Check and we will point you to the one that suits how and where you read.
Is it actually brighter, or just different?
Both. There is more light on the page, and it carries the full spectrum of daylight, so contrast comes back and black reads as black. That is why the words look sharper, not simply whiter.
How is this different from a daylight bulb?
A daylight bulb changes the colour of the whole room. A Serious Light puts a controlled beam of full-spectrum daylight on your page, aimed where you are reading, and lets you shape and dim it.
Will it help if I have an eye condition?
Many of our customers read with cataracts, macular degeneration or glaucoma. The light cannot treat any of those, but more light and better contrast can make the page easier to see. The home trial lets you find out in your own chair.
Do opticians really recommend it?
Over 500 optician practices recommend Serious Readers to their patients.

See it for yourself

The proof is on the page.

Most people never give the light they read by a second thought. It is worth one. For something the eyes rely on every evening, few of us would pick the cheapest and hope. Read by one yourself, in your own chair, and let your own eyes settle it.

Begin your home trial Or call us on 0800 032 9366
Home trial 90 days on Pro and Original. 30 days on the rest.
Free delivery & returns Both ways. We collect the full-size lights from your door.
Five-year warranty On Pro, Original and Essential. One year on Mini and ROAM.