Black Friday.
Save £150 on the HD Pro+.
Try the HD Pro at home for 90 days.
99 in 100 people who try a Serious Light at home keep it.
Or call free on 0800 032 9364, Monday to Friday, 8.30am to 5.30pm
The most advanced light we have ever made.
With the HD Pro+, you get all of this.
- 6.5 hours of cordless reading on one charge.
- A remote, so you can dim it without getting up.
- You can dim it from a remote or go cordless and read in any room, now or later.
- A beam you shape, from fine print to a full newspaper.
- The full daylight spectrum, with 98% colour accuracy.
- Up to 12x more light on your page than a 60W bulb.
- A dimmer that remembers your level.
- An arm guaranteed for life.
- Checked over by hand, no more than 5 built per day.
- A five-year warranty.
Try the HD Pro in your own home. Stand it beside any reading lamp you like, with your own book, and decide. If ours loses, we come to your door anywhere on the UK mainland, collect it, and refund you in full.
Alex Pratt OBE | Founder
Choose your HD Pro+.
HD Pro+ Floor Light
A reading standard lamp suits wherever you read with no table beside you, because it stands on its own.
From about 22p a night over the five-year warranty.
From about 22p a night over the five-year warranty.
Start my 90-day home trialClick to view specifications
152cm, 4.8kg. Quick-change cordless battery in the base, arm slots out for servicing. Optional carpet feet.
Replaceable light engine, 5-year guarantee, lifetime guarantee on the arm. 7.2 watts, pennies a week to run.
HD Pro+ Table Light
Where there is a side table at the right height, a table light does the same job from a lower start.
From about 19p a night over the five-year warranty.
From about 19p a night over the five-year warranty.
Start my 90-day home trialFree delivery worth £12.95
UK delivery by DHL, £12.95
Quote at checkout or on the phone
Owners tell us what changed for them.
From more than 10,000 five-star reviews.
“An excellent product that is exactly as described.”
Mr Swain, Beeston
“An enormous improvement in my ability to read without strain.”
Mr Lane-Jones, Wiltshire
“Superb, high quality product. Well worth the price. Once you try it you couldn’t go back to a conventional light.”
Mr McDavitt, Elgin
“Reading the Guardian is no longer a feat of determination.”
Mrs Dale, London
“The light makes normal print ultra-clear and enables me to read very small or coloured print that I could not read before.”
Dr Roper, East Sussex
Opticians say the right light matters as much as the right glasses.
Serious Lights are among the best I have come across. They provide natural, high quality light that improves comfort and clarity, easily adjusted to direct light exactly where needed.
More than 500 UK opticians recommend a Serious Light to their patients.
Get the answers you need before you order.
Is it really different from an ordinary lamp?
An ordinary bulb only looks white. It leaves gaps across the spectrum, and your eyes work to fill them in. Daylight has no gaps. Daylight Wavelength Technology™ rebuilds it with 98% colour accuracy, flicker-free.
With the home trial, you can read by the light you use now and by a Serious Light in turn, and decide which you prefer.
Is it my eyes, or is it the light?
When small print gets harder in the evenings, most people put it down to their eyes, and read a little less each year without ever deciding to. After forty years we can tell you it is usually the light. At 60 your eyes need three times the light they did at 20.
Why do they cost more than an ordinary lamp?
You pay for the daylight spectrum, an arm and dimming that hold where you set them, a five-year warranty on the light and a lifetime warranty on the arm, and a forty-year-old company standing behind both. Most lamps are built down to a price, and we build Serious Lights to be repaired rather than thrown away.
What if something goes wrong with it?
85 engineers and technicians work on every HD Pro. When something goes wrong, we repair it or we replace it.
A warranty is only worth the company standing behind it, and ours has been building and repairing these lights for forty years. In 2025/26 alone we repaired or upgraded 1,350 of them.
Will it help with macular degeneration or cataracts?
Serious Lights are not medical devices. What they do is put far more usable light on your page.
Customers living with AMD, cataracts and poor eyesight tell us print looks sharper and higher in contrast under one. The home trial lets you find out with your own eyes.
Buy it once, and read by it every evening from now on.
Quote code at checkout.
Start my 90-day home trialOr call free on 0800 032 9364, Monday to Friday, 8.30am to 5.30pm.