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Christmas Delivery

The second lockdown has created a surge in demand for our lights. Each one is hand-built to order in our Aylesbury factory. There is a limit to the number we are able to build each day, and the adoption of social distancing measures means our team is now struggling to keep up.

This means we will only be able to get lights to those who need them for birthday and Christmas gifts this year if others kindly opt to take delivery in January. We are therefore appealing to your better nature in these unusual times and asking if you will place your order for delivery in January and not December if possible please. In this way we will be able to look after everyone.

Alex Pratt OBE, Founder


Our Three Best Reading Lights

Key Features

  • Cutting edge LED technology
  • Closest to natural daylight
  • Adjustable beam width
  • Intuitive dimming function
  • Even small print is crisp and clear

Suitable For
  • Reading books
  • Reading larger publications (magazines, newspapers)
  • Hobbies involving colour (artwork, needlework)
  • Hobbies requiring wide beam (music, jigsaws)
  • Eye conditions(AMD, Cataracts, Glaucoma)
From £399.99
Available from £59.99 a month on interest-free finance
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Key Features

  • Cutting edge LED technology
  • Closest to natural daylight
  • Adjustable beam width
  • Intuitive dimming function
  • Even small print is crisp and clear

Suitable For
  • Reading books
  • Reading larger publications (magazines, newspapers)
  • Hobbies involving colour (artwork, needlework)
  • Hobbies requiring wide beam (music, jigsaws)
  • Eye conditions(AMD, Cataracts, Glaucoma)
From £349.99
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Alex Floor Reading Light - Chaise Lounge

Key Features

  • Energy efficient LED
  • Close to natural daylight
  • Wide beam pattern
  • Fully dimmable
  • Bright, white light beam

Suitable For
  • Reading books
  • Reading larger publications (magazines, newspapers)
  • Hobbies requiring wide beam (music, jigsaws)
£299.99
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The Serious Difference

  • 30 Day Trial

    30 Day Risk-Free Trial

    Free UK Mainland Collection

  • Great Britain

    Hand-Built in Great Britain

    Made in Aylesbury

  • Daylight Wavelength Technology

    Bring Daylight Indoors

    Daylight Wavelength Technology™

  • 5 Year

    5 Year Warranty

    Peace of Mind

Customer Reviews

  • 5 stars

    To say I am delighted with my Alex LED light is a serious understatement. It has made my life so much more pleasurable.

    Mr & Mrs Whichello, Bucks

  • 5 stars

    So pleased with my brilliant, dimmable HD light - ordered a second one for another room!

    Mrs Sales, Kent

  • 5 stars

    Thank you for the High Definition Floor Light. I now sit and read in the evenings in a pool of pure daylight.

    Dr Ahern, Ceredigion